Cloudflare product name updates

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To better align with our customers' zero trust and SASE journeys, we're making some changes to our product naming. This will also help us align better with the Cloudflare One brand.

Our goal is simple: to make our SASE (Secure Access Service Edge) offering as clear and intuitive as possible. While we still love a bit of "Magic," we’re retiring several older brand names — specifically Magic and WARP — in favor of names that describe exactly what the products do within your network.

What is changing? Starting on February 18th, you will see updated names across your dashboard and documentation:
  • Magic WAN is now Cloudflare WAN
  • Magic WAN Connector is now Cloudflare One Appliance
  • Magic Firewall is now Cloudflare Network Firewall
  • WARP Connector is now Cloudflare Mesh
  • WARP Client is now Cloudflare One Client (look for this update in the upcoming beta)
What isn’t changing? No action is required by you; functionality remains exactly the same. Your existing configurations, billing, and the Magic Transit and Cloudflare Tunnel names will stay as they are. This is a visual update to help your teams navigate our platform more effectively.

For a full mapping of the old names to the new ones, please visit our official changelog page. For all questions, and to provide feedback, please visit the community forum topic.

We’re excited to continue building the future of the unified fabric with you.

Best,

The Cloudflare One Team
 

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